Mercure Manchester Piccadilly Hotel confirms £1.4million in bookings for 2024.
18 June 2024
Mercure Manchester Piccadilly Hotel confirms £1.4million in bookings for 2024.
The Mercure Manchester Piccadilly Hotel has secured £1.4million in M&E bookings for 2024 – a 55% increase year-on-year. This follows a £3million modernisation project and the launch of an ambitious new vision and investment plan to elevate the property’s meetings, events, and hospitality offering.
The hotel’s growth in M&E can be attributed to the team’s impressive 19-minute response rate to a staggering 3,893 enquiries over 12 months, ranking them among the best of the best in Venue Directory’s listings.
A strong pricing strategy and a personalised approach are also key to Mercure’s success, explains Aziza Yessi, Sales Director at Mercure Manchester Piccadilly: “We have a strong pricing strategy in place, which places us correctly in the marketplace and keeps us competitive. We also take a personal approach and keen interest in each client’s business, asking the right questions and trying to get to the bottom of the event brief. Our growth in new and repeat business is a testament to our dedicated, passionate, and hard-working teams.”
This follows Mercure’s recent success at the prestigious Aimbridge Hospitality Awards where the property picked up the award for the most improved Accor hotel in EMEA, with a 12.7% increase in performance and guest reputation. VenueVerdict scores are now consistently achieving 9/10, setting the stage for the hotel’s goal to attain gold status within the year. Exceptional service has also resulted in a 500% year-on-year increase in positive Google Reviews and an upgrade to ‘Preferred Status’ on Booking.com.